Feedback page & email revamp
Release date: November and December 2015 respectively
1. Feedback page redesign
The feedback page allows visitors to see what current users say about the CopyTrans® applications. User reviews are collected from an external and independent platform called Reziew. The feedback page uses the Reziew API to display the reviews.
2. Reziew email template redesign
This email is automatically sent to new customers by the Reziew platform. The objective of the template redesign was to increase the amount of users landing on the review form.
Online version* →
*Login: User: Guest - Password: IWD%Guest_2016
A noticeable success
The redesign increased the click through rate (CTR) of the call to actions in the email as well as the amount of reviews left per week. The charts below demonstrate the noticeable increase in CTR right after the release of the new template design.